The Consequence of Having a Price Tag
on June 5, 2010 | Business | business model, service as marketing
As a follow-up on my internet access in hotels/hostels post, here’s a thought:
When access to the Internet is free, most people regulate themselves: they’ll check their mails and facebook, maybe have a whiff of what’s going on in the world, and that’s about it. If someone is waiting around, the current user will let them take over.
When people are paying for their Internet access though, it’s different. You don’t want to throw money away (after all ,you paid for that time), so you want to make the most of it, and end up checking the special offers on Amazon. While others are waiting.
Take me for instance: I’m smack in the middle of a 3-week vacation in Japan, and here I am blogging about internet access and hostels, just to make sure I’m not throwing 20ï¿¥away.